The new Swiss Federal Act on Data Protection, known as FADP, came into force on September 1, 2023 and updates the Data Protection Act of 1992.
Comply with the consent requirement of Swiss federal law
Unlike the GDPR, the Swiss Data Protection Act (FADP) allows the collection of personal data without active consent (opt-in). However, there are important exceptions where active consent is required:
- Processing of sensitive personal data
- Carrying out high-risk profiling in accordance with the criteria of the FADP
- Transfer of data to third countries without adequate data protection, such as the USA
Regardless of whether any of the above conditions apply, it is necessary to inform consumers about the data collection. This is done through a privacy policy on your website.
Implement a Consent Management Platform (CMP)
With a Consent Management Platform (CMP), you can inform your consumers about data collection in compliance with data protection regulations. In addition, data protection declarations can be created easily and across all laws, which ensures compliance with various data protection laws such as the FADP and the GDPR. A CMP also makes it easier to actively obtain consent (opt-in) and documents data collection, storage and management.
Some of the benefits of a CMP:
- Automated processes for data collection, storage, and management.
- Simple and quick creation of privacy policies.
- Customization of online presence to comply with the privacy laws of different countries through geolocation.
- Simplified documentation and proof for authorities.
Create a processing directory
Right to information
Consumers have the right to be informed about what personal data is being processed about them. Companies or controllers must provide information on the purpose, recipients and duration of data processing upon request.
Right of access
Consumers can request access to their personal data stored by a company. This enables them to check the completeness and accuracy of the data.
Right to correction & deletion
Consumers have the right to have inaccurate or outdated personal data corrected. They can also request that a company deletes their data, provided there are no legal retention obligations to the contrary.
Right to object
The right to object under the FADP allows data subjects to object to the processing of their personal data at any time on grounds relating to their particular situation.
We implement the Usercentrics CMP for you
Usercentrics is the world's leading provider of Consent Management Platforms (CMP) and offers companies the optimal solution for handling user data in compliance with the law. As a proud partner of Usercentrics, we have already implemented numerous CMPs for companies around the world that comply with legal requirements.
The CMP integrates seamlessly into any technology stack, providing a customized solution for your business. Our expertise in consent and data management not only enables compliance with data protection regulations, but also optimal interaction with complementary technologies, such as server-side tagging. This ensures comprehensive and efficient data collection for a complete database that can be used specifically for marketing purposes.
